Comments on: How to Create Video Job Postings

By: Chris Ferdinandi

Chris Ferdinandi — Fri, 22 Jan 2010 14:22:15 +0000

@Steve – Thanks for your insights, and for tipping me off to a few of the videos I’ve seen out there.

I think most of the videos I’ve seen tend to be at a company/org level. I’ve not seen any videos that are for a specific job. That’s something I think is definitely missing from the mix.

Of course, keep the text, too. Some people prefer to read.

@Keith – That’s crazy! Let me know what comes of it. If you get it up and running, I’d love to see it in action.

By: keith Robinson

keith Robinson — Fri, 22 Jan 2010 10:20:53 +0000

Very spooky Chris – I’m a 5o year old Brit, built some job boards etc. Day before your post I was briefing into my tech guys the spec to build a “platform” to “make” what you visioned happen – all the tech is their but pull it together both to make easy to do (take your fear elements out) plus distribute and offer free or very very low cost.

Ex punk and a Do It Yourself ethos runs deep.

Great post and “radical thinking” BUT total doable>

Keith

By: Steve Gilbert

Steve Gilbert — Thu, 21 Jan 2010 22:36:33 +0000

Most of the videos I see out there involve some sort of employer branding and the videos are often found at the same destinations active candidates are exploring as they look for new opportunities. I believe that the addition of a video alongside a job posting doesn’t necessarily net additional candidates…but perhaps the candidates know more about the company and the culture as they apply for the position. Video improves the active candidate’s experience which is important but not necessarily tied to recruiting metrics that most organizations track.
I think the real value of video is to engage candidates that aren’t already paying attention to your job postings. If the use of video creates increased demand for that position, from targeted ideal fit candidates, then video has an important role in recruiting.

By: Chris Ferdinandi

Chris Ferdinandi — Wed, 20 Jan 2010 12:21:16 +0000

Jessica, thanks for the tip! I’m having trouble watching them. The server over at Jobing (where it appears they’re hosted) seems to be going very slow. Hope I can catch a few of them later.

Cheers!

By: Jessica

Jessica — Wed, 20 Jan 2010 04:57:06 +0000

Check out City Furniture in Florida….go to http://www.city-furniture.com/ and then click on careers on the upper left and then more videos on the lower right. This is a great recruitment video library! :)

By: Chris Ferdinandi

Chris Ferdinandi — Mon, 18 Jan 2010 13:33:42 +0000

Paul,

Thanks an excellent point I hadn’t even considered. Video resumes have been getting a lot of hype as a way to distinguish yourself from the crowd. Why should job postings be any different?

I think the real problem is that far too few recruiters see job postings as a marketing tool. Instead, it’s just seen as a list of requirements.

Thanks for commenting!

Chris

By: Paul Bailey

Paul Bailey — Mon, 18 Jan 2010 13:30:46 +0000

I like the idea of video job postings. Over the past couple of years I’ve heard a lot of talk about video resumes but not as much about video job postings. I think video job postings are a great idea. This can really
give a chance to show potential employees what I great company you have and what employees think of your company.

I agree that the video should not be longer than 5 minutes. The shorter the better.