Podcasts – downloadable audio files people can listen to on their computers, iPods or other mp3 players – are a fun, innovative way to communicate with employees (and potential future employees).
Today, I’m going to give you a few ideas on how you might use podcasts, and then show you how to create your own. Keep reading…
Are you interested in using Twitter as part of your employer branding efforts? Not sure where to start?
Martin Burns (from ZoomInfo) and Jessica Lee (from Fistful of Talent) gave me the opportunity to cowrite an article with Jessica on employer branding on Twitter for the ZoomInfo Newsletter.
Check it out here. Thanks Martin and Jessica!
I’m writing a currently untitled book on how to use social media to develop an employer brand. Sign-up for updates on this project, including free chapter excerpts, podcasts and other fun stuff.
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I don’t talk about employee retention much. There’s a reason why.
If you recruit great people and inspire them to do amazing things, they won’t really have much of a reason to leave your organization. (The exception is if people are leaving for things like relocation or to undergo a massive career change – in which case, there’s not much you could have done anyways)
Retention is the easy part. It’s the other two that are hard. Focus your energy on getting the right person into the right job and inspire them to do their best work. Chances are pretty good that they’ll want to keep working for you.
Do a good enough job at this, and the process fuels itself. Employees start to talk about how awesome it is to work there, and more great people want to come work for you.
(PS: I apologize for the sensational and misleading title of this post.)
Image by Paul Hocksenar
This article is part of the Renegade Manifesto Series.
“That’s how we’ve always done it” isn’t a good reason to do anything. Sure, the way you’ve always done it may actually be the best way to do something. But often, it’s not.
Let’s be honest: HR is not really an “ahead of the curve” profession. But that doesn’t mean you can’t be! Keep reading…
Last week, I showed you how to create slidecast training videos using free software. This week, I’ll teach you how to convert your videos into iPod and mp3 formats.
One of the great benefits of doing this is that your employees can watch or listen to training programs whenever and wherever they want – traveling for business, commuting to work, or even while they work out. Keep reading…
Jason Lauritsen and Joe Gerstandt over at Talent Anarchy published a free manifesto. You should check it out.
It has some great ideas on how to inspire your employees and leaders do great things.
This article is part of the Renegade Manifesto Series.
Human Resources is actually a pretty crappy name for what we do.
Back in the Personnel days, employees were treated as an expense to the business. Then Human Resources came around. Suddenly, employees weren’t a cost – they were an asset! They were an investment. They were a resource.
That was a big leap forward. The idea of employees as resources has a big flaw, though: When you treat people like resources, you dehumanize them.
Never forget that employees are people. That doesn’t mean that you shouldn’t demand great performance or that you should tolerate mediocrity.
When you think of employees as people, it changes the way you recruit, manage performance and focus on development. You stop simply utilizing resources and start inspiring people to do amazing things.